After a breakfast, I jumped into work. Just as yesterday, the first thing is work on the UX course. I noticed that I can fall into the “flow” state much easier at the morning which is helpful while doing stuff that requires logic and focus. If you’re not familiar with the term “Flow”, check it out https://www.youtube.com/watch?v=8h6IMYRoCZw
Today I focused on creating presentation and exercises regarding mastering Axure RP. Conditionals, variables, dynamic panels, advanced interactions and so on. Fun stuff.
After a while, I noticed that my mind was drifting away from the task so I decided to switch it.
Time for vlogging!
First, I need to plan what I’m going to talk about. Due to lack of actual work yesterday the idea of showing how I’m setting boundaries between work and life was the main topic of the vlog.
After talking to myself for about 45 minutes I have a pretty clear idea what I’m about to say. While planning I noticed few things:
- “two topics per video” idea isn’t going to work. It distracts the user and makes harder to understand both of the topics. So – one video – one idea/topic.
- Setting boundaries have a lot to do with productivity so I moved with the content in that direction
Generating ideas is easy
Besides that, I discovered a new thing I’d like to talk about. Identifying REAL reasons for overworking ourselves and hating it. That topic is quite close to me and the things I’ve done few years ago. And if it’s close to me, it’s probably close to some other people, so again, why not sharing my conclusions.
I was also surprised because I thought it’s going to be hard to generate ideas for videos and it was quite the opposite. Just starting from one small thing and letting myself go to different directions generates a lot of decent content ideas.
Planning was always the easiest part of my job. That’s why I’m working in the product design field.
Improve vlogging 101
So only the recording and editing part was left to do. ONLY…
But before that, I wanted to do something to improve myself in front of the camera.
I watched a few videos about vlogging and get some actionable tips.
Most important thing in vlogging
The most valuable was the concept of imaging you’re talking to a specific person instead of the lens of the camera. That made sense to me. That would have explained why I do like public speaking and don’t like talking to the camera.
In order to implement the idea, I had to create that specific person. I had to design an archetype of the user a.k.a Persona. After a few minutes I created one based on a real person – it was just faster to develop and easier to connect with the persona that way.
I decide to practice this tip while recording. There was lot of things to say in the video.
Ordeal once again
While recording I have an impression that imagining a person actually works. But it didn’t help with conveying the message. Something that was pretty clear in the plan and in my head was quite hard to express on the video.
I did a lot of retakes which took a lot of time. About one hour later I stopped recording. It wasn’t as long as I was expecting, but still. It should take 15 minutes tops to make sense in the grand scheme of things.
The productivity of the vlogging
After I finished recording talking about productivity something occurred to me.
This isn’t productive. Spending so much time to record a video, while the message could be conveyed in a simpler and more efficient way is just plain stupid.
So instead of jumping into editing and publishing the video I seamlessly moved to another big thing I wanted to do that day – Reflecting on the vlogging thing.
Self-reflect on vlogging
To improve my English
To get myself “out there”
To fight with my perfectionism
To be able to reflect on the things I’m doing on a daily basis
To be able to measure and improve my actions
To build trust and familiarity between me and the audience (and the clients)
To help others in their endeavors of starting a business
To tell my story to others
To get used to documenting my life
To get better in filming in order to convey stories in more compelling ways
To create another type of content besides written words (blog posts,
Long-term vs short-term goals
Not being able to “score” some smaller goals and get a reward or satisfaction from them is lethal. Building a momentum by achieving “little victories” keeps people motivated on a daily basis.
Is it worth it?
So I started to wonder. Maybe it’s not worth to keep recording the videos the way I wanted to?
To determine is it worth it or not I did the reality check. I assessed what is real.
- At this stage, the videos aren’t even good.
- Making videos takes too much of my time and it doesn’t bring the most value, comparing to other ways of document my journey.
- Self-reflection based on videos isn’t going to be as efficient as rereading my thoughts put down on paper.
- There is an improvement in the video creation process, but it’s not worth the time spent on it.
All of these made me asked myself: Should I just keep going and wait for the imminent improvement? Or is anything else I can do?
And I figured out that I can.
I came to the conclusion that I set the bar too high for this. I wanted to achieve too much too quickly. I need to start smaller with the video creating thing.
New format of vlogging
I decided to transform the daily vlogs. Initially, I wanted to record what I do throughout the day but turns out it’s too time-consuming. Instead of making them my primary focus I would rather write blog posts about the same thing and use its content for quick videos. I will make a 1-minute video where I talk about things I’ve done daily. That’s it.
Occasional I will make videos where I’m talking about some specific topic. At first, I wanted to embed these topics into daily vlogs, but it takes too much time.
Reasons behind the new format
I’ll be repurposing written content from blogs, which is much faster and easier for me to make
Vlogs become a byproduct of my work, not the other way around
I’m still making progress connected to creating videos
Other goals aren’t affected by the process of making vlogs
The need of the strategy
All these thinking made me realize I had to create some sort of strategy to handle social media. Without having a clear purpose in mind I would go back and forth with my ideas – going nowhere.
Also, It occurred to me that I need to structurize my tasks and workday just the way I do it when it comes to client’s work. I’ve always treated personal work quite differently than the client’s work. I understand why I did that, but that’s the story for some other day.
Plan for #005
Create the first iteration of a social media strategy
Work on UX course for my client
Quick recording, editing and publishing of vlog v2 #004